By Mark Brunner, Senior Director, Global Brand Management, Shure Inc.
Radio Frequency (RF) spectrum is the lifeblood of wireless technologies of all kinds, and...
In all my travels as a rep, I can’t remember ever talking to a dealer about advertising. I can’t remember the last time I saw a television commercial for an ind...
Loyalty programs, although appearing to be the latest trend, have been around for many years. An early pioneer, S & H Green Stamps, was based on rewarding c...
When I first entered this industry more than 30 years ago, I was struck—and charmed, really—by the adults I encountered who wanted to make music. As a person wh...
Myrna Sislen with the children of the Landfill Harmonic in Cateura, Paraguay.
In the 12 years since Myrna Sislen took over as Owner of Washington DC’s Middl...
The other day, my friend shared a meme with me on Facebook that said, “Bass is the bacon of music.” Those words were printed over a pretty hot-looking bass cove...
Sound Enhancement Products, Inc., maker of Morley pedals and Ebtech professional audio solutions, is a company that truly values its customers and, more specifi...
This month’s “Five Minutes With” holds perhaps even greater interest than usual because our interview subject, Rusty Shaffer, CEO and Founder, Optek Music Syste...
Emanating from the gorgeous Music City Center, this year’s Summer NAMM, held from July 17 to 19, delivered some “southern comfort” with its trademark blend of b...
Long gone are the days of DJing simply being an audio event. To be considered a top DJ, the visual component must be mixed in prominently, to the point that clu...