By Amanda Mullen and Anthony Vargas
Each NAMM Show welcomes dozens of first-time exhibitors, from brand-new startups to passion projects for MI industry stal...
An increase is an increase. NAMM reported 115,301 registered attendees for The NAMM Show, 216 more people — or a fraction of a percent increase — compared to la...
Want to get a great cross-section of products being featured at The NAMM Show without having to visit every booth in Anaheim? Not able to attend the show? We ha...
The Music & Sound Retailer: Who was your greatest influence or
mentor and why?
Stephen Schmidt:
My father, William Schmidt, was my greatest influence. I...
Make the experience better for customers.
Offer lessons, rentals and repairs.
You’ve probably heard both pieces of advice quite often regarding how to boo...
Guitars, drums, pro-audio products and DJ equipment. All are fantastic products that provide an excellent backbone for this magazine. But other products should ...
We’ve had our “Made in the USA” feature for several years running now. But this year, it perhaps takes on a new meaning. Tariffs are no longer a “what if?” scen...
In many ways, the drum and percussion market is changing. As you will read in this story, YouTube drummers are now what the younger generation looks up to. Elec...
