Whether you realize it or not, your competition is watching you.
They scrutinize your activities and look at your strengths and weaknesses. They take this in...
I’m sure most of you caught the news in mid-May that Guitar Center served Behringer walking papers, dropping its products and terminating the business relations...
When I enlisted in the U.S. Air Force, the recruiter told me I could either go to a technical training school or get OJT. Not knowing what “OJT” was, I asked hi...
With countless music businesses focusing their promotional efforts on social media, many now view e-mail marketing as a dead issue.
Reality doesn’t agree! In...
In the last couple of issues, I’ve been talking about the value and power that remain in the brick-and-mortar shopping experience. I truly believe that all the ...
For musicians seeking the best-quality used guitars, basses, amps and effects, Bluesairmen Guitars is a beacon in the otherwise-limited MI market of Garden City...
Every once in a while, a store is fortunate enough to have one person who can fulfill all the roles of a Web site coordinator, with technical knowledge and co...
As I write this, the music for Disney’s “Frozen” is selling like the proverbial…er, hotcakes. The House of Mouse hasn’t had this big of a success in years, and ...
Island Music is one of the East Coast’s must-see musical instrument retailers, with a jaw-dropping inventory that literally goes from the floor to the top of th...
Lee Raymond and Damon Walker.
High Strung Violins & Guitars, Durham NC’s 25-plus-year-old music store, is on the move again, this time expanding from 18...
