Alan Parsons, Nile Rodgers, Linda Perry, BT, Slash and Nathan East will headline Sweetwater’s GearFest 2020, scheduled to take place virtually June 26 and June 27. The event will take place from 10 a.m. to 6 p.m. EST each day. No registration is required.

In addition to guest appearances, workshops, panels, in-depth interviews, and more from some of the biggest names in the music business, will take place. Fans can experience live music, partake in some of Sweetwater’s biggest music instrument and pro audio gear deals of the year, enter hourly giveaways, and learn directly from world-class musicians and industry leaders without ever leaving the couch. In addition to streamed content, Sweetwater is also producing more than 1,500 exclusive on-demand videos from more than 350 partners that will cover various topics, gear, and real-world applications.

“While GearFest will be experienced differently from what we’re used to, we are excited for the opportunity to bring this one-of-a-kind experience to our customers, fans and all lovers of music. We are looking forward to an incredible event that will allow us to share our passion for music and appreciation for our customers, while keeping health and safety a top priority for all,” said Sweetwater founder and president Chuck Surack.

GearFest 2020 will mark the event’s 19th anniversary. Last year, GearFest live streams generated more than 250,000 views,

While exclusively an online event this year, GearFest is not slowing down and will continue to feature fan favorites from musical appearances, to exclusive new content directly from manufacturers like Avid, Fender, Tama and more, to hourly prize giveaways valuing more than $35,000. One lucky grand-prize winner will be selected on July 1, with the grand prize including a guitar recording package worth more than $5,000.

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