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She Rocks Awards To Honor Lita Ford

Matthew Van Dyke
The Women’s International Music Network (the WiMN) has announced that acclaimed singer, songwriter, guitarist Lita Ford will be a 2017 She Rocks Awards recipient. Recognizing women who stand out as role models in the music industry, the live awards e...

How To Supercharge Your Lessons Program

Brian Berk
For many MI retailers, the unfortunate fact is that simply selling musical instruments isn’t enough to survive and to thrive. That conundrum has led to the creation of the “add-on sales opportunity.” Considering that consumers must train to becom...

Teton Guitars’ Arm Rest Series

Dan Ferrisi
For working musicians, the priority has always been value: getting a durable, dependable, great-sounding instrument, but at a price that won’t break the bank. Because the demand for such products is so high, lines targeted to the working musician are...

What’s Trending?

Dan Vedda
At the beginning of June, Kleiner-Perkins partner Mary Meeker released the 2016 version of her now-essential Internet Trends Report. The venture capitalist tech guru tracks the ebb and flow of Internet, phone and media use, and she uses the stats...

Help Your Teachers Be More Effective

David Hall
Music teachers are a key ingredient in the process of nurturing more music makers. It’s critical to their success, whether they are independent contractors or employees, that you provide the best possible teaching environment. Industry-wide, t...

Life Support: Staying On Top Of Tasks For Your Team

Gabriel O'Brien
Several people have written to say that they appreciate how I use my own mistakes and shortcomings as examples when discussing how to do things better. To be honest, I don’t know any other way to do it. My only experiences are my own, and I figur...

A Bushel And A PLEK

Michelle Loeb
Aaron Keener and Vince Nettuno. Crossroads Guitar Shop 6672 Arlington Blvd. Falls Church VA 22042 703.931.2139 Tues-Fri: 10am-6pm Sat: 10am-4pm Vince Nettuno, Owner Vince Nettuno had a longstanding love and appreciation of guitars, having be...

Confessions Of A Retailer: Growing Pains

Donovan Bankhead
Editor’s Note: An earlier version of this article originally appeared on NAMM U Online at namm.org/nammu. It’s frequently said that multiple locations mean more work for less money. It’s said so often that, hell, it might even be true! So, in real...

MI Spy: The Big Apple To The Big Easy

MI Spy
New Orleans LA is one of the most spirited cities in the United States. One of the major reasons for that is its rich musical history. The city is the birthplace of jazz, and one can hear that and many other genres of music playing at nearly any ti...