PRS Guitars will host its Experience PRS event virtually for 2021. Marketed as the ultimate guitar festival for guitarists and music lovers, the event will stream live on the PRS Guitars YouTube channel on Thursday, July 8 at 7 p.m. EST.

For the 2021 event, PRS is planning several familiar elements, including artist clinics, inside looks from the factory floor, messages from Paul Reed Smith and PRS employees, and its YouTube, which will be live and staffed with PRS representatives answering questions and joining in on the fun.

“Our Experience PRS events are a way to open our doors, throw a great party, and say a big thank you to everyone for their support in believing in our products and craftmanship,” said Paul Reed Smith. “While we’ll miss seeing everyone in person, this will be a great event.”

Event details will be updated on PRS Guitars’ website at While the event will premier live on PRS Guitars YouTube channel on Thursday, July 8, it will be available in perpetuity, so fans can watch it anytime.

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