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Key Qualities For Success In Sales

By the time this article is published, I will be celebrating my one-year anniversary at Hartland Music. For most of my career, I’ve been on the wholesale side of the industry. With this change, I’ve had to re-learn many aspects of selling. Fortunatel...

The Future Is Closer Than You Think

I have recently read about an emerging retail model that’s commonly referred to as an “unstore.” It goes something like this: A brand or a retailer sets up a storefront built around being an “experience” or a “destination,” at which consumers can sam...

Summer NAMM’s Set to Sizzle in Music City U.S.A.

Roland’s CUBE Street EX PA Pack Stereo PA System And Accessories Package Yamaha’s New Concept In Acoustic Guitar Technology: The TransAcoustic Guitar Pioneer DJ Has Expanded Its HRM Headphones For Producers And Music Creators Hal Leonard...

Straight From The ‘Hartland’

Hartland Music 1125 James Dr. Hartland WI 53029 (262) 367-5333 hartlandmusic.com Mon – Thurs: 10am – 8pm Fri: 10am – 6pm Sat: 9am – 2pm Lawrence A. McDonald, D.M.A., Piano Technician and CEO Lawrence McDonald, CEO of Hartland Music...

How To Compete Against The Net Goliaths

Independent music store owners, from time to time, might find themselves musing over The Great Question that faces them in this age of instant information and Internet competition. The Great Question, of course, is this: “How can I compete agains...

Five Minutes With…Manuel RodrÍguez, CEO

Alongside the young upstarts that The Retailer featured in our March “Class of 2016” cover story, we also seek to spotlight companies whose rich, multi-decade heritage attests to the passion and dedication of a family business passed down from gene...

Mics To Make The Heart Sing

For me, the quest for the perfect vocal mic to suit diverse live and recording situations is life-long. For that reason, I, as the MI Spy, was the ideal candidate to infiltrate the San Francisco Bay Area music scene. When buying a mic, there’s th...

NAMM’s Music Industry Day Is Packed With Value

On Music Industry Day, NAMM invites musicians, songwriters, sound and recording professionals, music educators, and students to experience Summer NAMM. Held on Saturday, June 25 at Nashville’s Music City Center, Music Industry Day will open the doors...
NAfME

NAfME Elects New Executive Director & CEO

Michael Blakeslee After a thorough review process, the National Executive Board of the National Association for Music Education (NAfME) and Michael Butera have agreed that he will not be returning to the association. Michael Blakeslee will now se...

Fender Releases First Series Of In-Ear Monitors

Fender has officially released the brand’s first-ever line of audio hardware: Fender Pro In-Ear Monitors (IEM's). The rollout marks Fender’s first entry into the IEM space. Designed and hand-assembled in Nashville, the Fender Pro In-Ear Monitor Se...