Despite the uncertainty caused by COVID-19, percussion manufacturers see a bright future.
The Retailer gets the MI industry’s take on two hot-button topics.
In these times of global crisis, when the economic future for many retailers seems uncertain, MI and pro-sound retailers can be sure of at least one thing: The at-home recording market has exploded.
Retailers who have the marketing sense to understand customer needs, devise a game plan and execute against it should certainly find some level of success, states Richard Ngo-Tran.
Craig Merrick didn’t have a background in music when he opened Astro Audio Video and Lighting in 1974. He was, however, driven by a lifelong entrepreneurial spirit and a thirst for knowledge.
Billie Eilish has taken the world by storm during the past few years. Fender teams up with the “bad guy” singer for a signature ukulele
Karl Dustman and Antoinette Follett tell us everything going on at the Percussion Marketing Council. But they have an announcement to make first.
64 Audio’s Jazmin Moreno offers up three words of advice for women planning to work in the pro audio industry: “Go for it.”
Bryan Bradley, Group One Ltd. president, offers up a who’s who of mentors in the MI industry: Blake Augsburger, Gene Joly, Jack Kelly and Morty Manus.
MI Spy concludes his/her trip to the Windy City and declares a winner.
Allen McBroom sees post-pandemic rejoicing in the future, certainly good news.
According to banks, the MI industry is in trouble, states Dan Vedda. But are banks correct?