COVER STORIES
Case in Point
Accessories, bags and cases manufacturers continue to see a strong market.
Sweet Sixteen
The Music & Sound Retailer’s salute to lesser-publicized products returns.
FEATURES
The Music & Sound Independent Retailer
Under the Hood
Carbondale, Pa.-based MJC Ironworks, named after owner Michael J. Connolly — well known for his work at Dean Markley, where he was known as the “string guru” — believes it is truly different.
INTERVIEWS
Front and Center
Jessica Buchanan, retail district manager of California, Music & Arts, has had a long, enjoyable and varied relationship with music, starting from childhood. These days, she shares her love of music with many others, including her employees, their customers and music educators.
Five Minutes With
Tech 21 is celebrating 30 years in 2019. We have Dale Krevens, vice president, describe the early days, where the name for the company came from, the secret of its success and much more.
The Final Note
Alex R. Ordoñez, vice president, sales and marketing (North America), Alfred Music, spent eight years in the U.S. Army serving as a chemical operations specialist with an emphasis in nuclear, biological and chemical warfare.
MISSION REPORT
MI Spy
New Haven, Conn., home to Yale University and a thriving arts and theatrical scene, also loves its music. MI Spy seeks a band instrument.
COLUMNS
‘Hire’ Learning
Communication is everything. Will Mason offers three rules for leveraging internal communication to increase your team’s productivity.
In the Trenches
Allen McBroom provides a complete guide to the different types of used-gear sellers that may walk into your store.
Retailer Rebel
The idea that consumers owe a retailer loyalty because that dealer went the extra mile, provided them with years of service or any other reason is a fantasy.
Shine a Light
Saied Music has been a mainstay in Oklahoma for nearly 75 years.
Veddatorial
Customer acquisition and retention in the school market is precarious. Dan Vedda explains.