Last month, we presented 50 products being highlighted at The NAMM Show. This month, we upped the ante with an additional 25 products.
A Whole New World
Positive signs for the future of MI at the 2019 NAMM Show.
Pre-NAMM Photo Spread: Yamaha
We highlight the ﬁrst of two events held in New York City prior to The NAMM Show.
Pre-NAMM Photo Spread: Fender
We highlight the second of two New York City events that took place shortly before The NAMM Show.
Under the Hood
We provide an in-depth look at one of Fender’s huge recent launches, the American Performer Series.
Five Minutes With
VocoPro CEO Jason Hou talks about nearly 30 years in the industry, why he is optimistic about the future and much more.
The Final Note
Despite living in picturesque Sarasota, Fla., Jim Cavanaugh, president of Super-Sensitive Musical String Co., loves to travel with his family. In fact, if he weren’t in MI, he would be a pilot.
Like many others, MI Spy ventured to southern California last month. Let’s see what he/she found.
It’s harder and harder to differentiate yourself from the rest. Customer service is the answer.
In the Trenches
Allen McBroom picks up on the same theme, detailing why customer service is a lost art.
Gabriel O’Brien offers seven tips on how to navigate today’s social media landscape.
Shine a Light
Massachusetts’ The Minor Chord Music Outﬁtters is certainly no “minor” player. Learn what makes the store successful, including its outstanding staff.
Dan Vedda discusses perhaps the most important topic for any brick-and-mortar retailer: bringing customers into the store.