COVER STORIES

Holiday Wish List

It’s safe to say that 2020 has been a year unlike any other. But one thing remains the same: MI products make great gifts.

What I Did During the Pandemic

Retailers and manufacturers describe how they have found inspiration and motivation during quarantine.

FEATURES

Under the Hood

Aston Microphones was in its “element” when creating its latest mic technology, the result of an 18-month-long research and development process and three months of public listening tests.

Shine a Light

It has been both a “heartwrenching” and “heartwarming” year for southern California stalwart Santa Monica Music Center.

INTERVIEWS

Five Minutes With

For advice on how to improve online sales, plus much more, we turned to Reverb CEO David Mandelbrot.

The Final Note

The best advice Key Leaves’ Rulon Brown ever received: Work smarter, not harder.

MISSION REPORT

MI Spy

MI Spy is back in the stores! The stealthy shopper returns to Chicago in part one of a two-part feature.

COLUMNS

In the Trenches

There’s a lot of discussion about what the “new normal” will look like, and if what we’re seeing right now is any indication, it won’t necessarily be an easy run for retail.

Veddatorial

People want to and will play music whether or not a traditional outlet is available, something that is making Dan Vedda feel hopeful.

BUZZ

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