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Fender Adds Key Staff

Fender Musical Instruments Corp. (FMIC) today announced executive positions that will lead electric guitar product development and lifestyle product licensing, as well as the addition of two new master builders to its Fender Custom Shop. Max Gutnik j...
Fender play ukulele

Ukulele Lessons Added to Fender Play

Fender is adding ukulele lessons to its Fender Play learning app. Off the heels of the successful release for guitar in 2017, the ukulele lesson content is designed specifically for uke and designed to make learning to play an instrument even easier ...

Wallace Detroit Guitars Honors Chevrolet with Guitar Line

Music and cars have always gone hand-in-hand, but this is something different. Wallace Detroit Guitars, manufacturer of guitars created out of the wood of former Detroit landmarks, is collaborating with Chevrolet to release a limited-edition line of ...

Guitar Center Opens Two New Stores

Guitar Center opened two new stores, a new location in Delray Beach, Fla., and a relocated/re-opened store in Bloomington, Minn. Both of these stores offer an expansive set of services and gear to serve the music needs of their respective communities...

The Good Stuff: Guitar Center

Guitar Center strongly believes in giving back to local music communities through the Guitar Center Music Foundation and by partnering with various music education organizations across the country. In 2017, Guitar Center donated nearly $250,000 in co...

Tony Price, Vice President of Sales, Roland Corp. U.S.

Price at the mic with his band back in the 1980s. The Music & Sound Retailer: Who was your greatest influence or mentor and why? Tony Price: In my personal life, it was my parents. They were tremendously supportive people who created a grea...
Fender’s American Original Series

Fender’s American Original Series

In 2018, nostalgia is king, everything old is new again, and remakes and reimaginings abound. Fender is capitalizing on this resurgence of old-school cool with its latest line of guitars and basses, the American Original Series. The American Orig...

Adding to the Team

Adding a new team member is one of the biggest decisions we make at Mason Music. We say it all the time. The people we add to our company will have a bigger impact on our company than the company will have on them. In other words, you can’t expect to...
D'Addario

D’Addario Hosts Social Media Event

On April 4, D’Addario & Co. hosted a Social Media Association of Long Island panel discussion on social media in the manufacturing sector at its Farmingdale, N.Y., headquarters. The event gathered more than 30 people from a broad range of busines...
NAMM ESTA

ESTA to Return to The NAMM Show in 2019

The Entertainment Services and Technology Association (ESTA) and The National Association of Music Merchants (NAMM) have renewed their alliance for The 2019 NAMM Show, set to take place January 24-27. The news comes after a successful inaugural pr...