SEPTEMBER-COVER-cover-templateWe might be only two weeks removed from Labor Day, but the music store owners and operators who read these pages know that now is the time to prepare for the holiday selling season, the period when retailers like you make a huge portion of your yearly income. Perhaps the most important decision a dealer makes as his or her store ramps up for Christmas, Hanukkah, Kwanzaa and other seasonal gift-giving occasions is what products to place on the shelves and hang on the walls. What music products are going to be the hottest this season? What categories are growing? Are any product segments contracting? What’s going to make my store the most money and end my year with the biggest bang?

This month and next, The Retailer presents our annual Holiday Sales Guide, showcasing more than 60 products that industry manufacturers believe will be most desirable this holiday season. Of the more than 80 submissions we received, we’ll give you almost three dozen this month, plus another 30 next month. Both articles will prove invaluable in making sure your inventory matches the Christmas lists moms, dads, spouses and kids will have in hand when they walk through your door.

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