Music China, the largest musical instrument show in Asia, will officially return to the Shanghai New International Expo Center from October 11-14. Launched in 2002, Music China is jointly organized by China Music Instrument Association (CMIA), Shanghai Intex Exhibition, and Messe Frankfurt.
This year Music China is expected to attract nearly 2,000 domestic and foreign exhibitors from 30 countries and regions. Assorted western and Chinese musical instruments will be presented in 11 halls by brands such as Marshall, Bluethner, Buffet, Fazioli, Fender, GEWA, Laney, Line 6, Ludwig, Orange, Roland, Selmer, Samick, Schimmel, Steinway, Tama, Yamaha, Pearl River, Hsinghai, Jinyin, Fengling, and Shanghai No.1 National Musical Instruments Factory.
Music China will feature NAMM CMIA Industry Forums, which focuses on popular issues and future development trends of the industry. This year, “Promote community music making and music education” will be discussed and reflects the forefront of music education.