In response to the COVID-19 health crisis, NAMM has implemented a program called Safe and Sound, and will be following the guidance of medical experts and organizations such as the WHO, CDC and Event Safety Alliance, to evaluate, assess and implement the latest technology and event planning best practices, to keep its audience as safe and sound as possible during their visit to The 2021 NAMM Show.

“While the situation is rapidly evolving and many factors remain out of our control, we will introduce a suite of new business and personal services, including on-site medical personnel, enhanced cleaning, expanded event security and a reimagined show layout. As we approach the show this Jan. 21–24, 2021, we will share the latest FAQs, medical recommendations and further details on the steps NAMM is taking to facilitate our annual family reunion,” NAMM stated in a news release.

“The health and safety of our members and guests is our number-one priority, and we are committed to creating the most stable, reliable platform we can for our community to unite and reignite the industry,” NAMM added.

To see all the measures NAMM is taking, click here.

To read more news from the Music & Sound Retailer, click here.

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