Graph Tech has appointed Joe Markovitch as Marketing & Advertising Manager. He brings nearly 10 years of experience as a senior account executive with international ad agencies Foote Cone Belding, McCann Erickson and Campbell Mithun Esty. Markovitch’s skill set includes 15 years as an entrepreneur in the retail, manufacturing and wholesale food businesses.
Additionally, Meaulnes Laberge (a.k.a. Mo) has joined the company as Product Manager. He earned knowledge through 20 years of experience in the stringed musical instruments field, designing, developing and building instruments. A luthier by trade, Laberge worked as assistant violinmaker, guitar repair technician and built classical, acoustic and electric guitars. Over the past 10 years, he devoted himself to the acoustic guitar field, where he held senior engineering positions, supporting guitar brands like Fender and Guild.