COVER STORIES
Virtual Superheroes
Although the NAMM Advocacy Fly-In could not take place in Washington, D.C., this year, the trade group kept spirits high during a June 16 virtual event.
The Music & Sound Retailer’s First-Ever Summer Product Showcase
Unfortunately, there is no Summer NAMM Show this month. So, instead, we offer several products that companies are featuring in the second half of 2020
FEATURES
Music & Sound Award Winners, Dealer Division
Here are the winners of the 34th annual Music & Sound Awards, Dealer Division. Winners were announced during a first-ever Zoom event on June 30.
Special to the Retailer
Sebastian Fabál provides retailers with advice on how to make an in-store personality shine online.
Under the Hood: Taylor Guitars
Taylor Guitars’ American Dream Series is 46 years in the making.
Shine a Light
Nothing, not even a global pandemic, will get in the way of Illinois-based Tobias Music’s success.
Under the Hood: Fender
Fender’s Fullerton Ukuleles are influenced by the company’s most iconic electric guitars and
aimed at those musicians looking for a unique take on a ukulele that has a body shape deeply
rooted in tradition
INTERVIEWS
Five Minutes With
Being adept as an online reseller is no longer a suggestion, but a requirement. A great platform to conduct ecommerce is eBay, whose Chelsea Walsh joins us to provide retailer tips for online selling, plus much more.
The Final Note
D’Angelico Guitars’ Jimmy Lovinggood has plenty of great MI memories, including when Aerosmith’s Steven Tyler walked into the company’s booth at The NAMM Show looking for cheeseburgers.
MISSION REPORT
MI Spy
Spy continues his/her virtual visit of Minneapolis MI stores and this month selects a winner.
COLUMNS
In the Trenches
Allen McBroom has four offerings on today’s “menu”: patience, supply diversification, supply and
demand, and optimism.
Veddatorial
Experts agree the world will not completely return to what was seen pre-COVID-19. Knowing this, what you should do as an MI retailer?