The new Virtual Music Software Vault (VMSV) program from Hal Leonard gives you the easiest access ever to the top brands in many categories. This software allows customers to decide if they want to buy a physical software box from the shelf or Web site, or receive a download code from a retailer for the software.

Hal Leonard will officially activate its VMSV service on March 1, inviting dealers to profit from a multitude of popular programs through an instant online portal, which will allow them sell downloadable codes to their online and in-store customers.

When the customer selects a piece of software, the retailer simply retrieves an authorized license code from Hal Leonard’s VMSV and provides the customer with a URL to use. The customer goes home or to their studio, submits the code and then downloads the software. The reseller only pays for software when it is sold, and the VMSV system is available 24/7.

Software companies participating in the initial rollout include Antares (Auto-Tune), Cakewalk, Sony, Propellerhead, Acoustica, PreSonus, IK Multimedia, PG Music (Band-in-a-Box) and Noteflight. Many other brands—including some that are “download only” —will soon be on board.

Getting started as a VMSV dealer is easy and free. There are three levels of participation, with progressive discounts to accommodate various stores. The VMSV discount levels vary depending on the dealer’s commitment to stocking boxed goods, merchandising POS materials and training their staff. Hal Leonard has all the requirements for each level detailed in a sales brochure.

Hal Leonard will make a big push for this new program at NAMM, encouraging retailers to be early adopters of the technology. The VMSV First 50 will shine a spotlight on the first fifty dealers who sign on.

Brochures detailing the Virtual Music Software Vault program will be available at NAMM. For more information or to be a part of the Hal Leonard VMSV First 50, stop by booth #5720 in Hall B at NAMM, call the E-Z Order Line at 800.554.0626, e-mail or visit

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