COVER STORIES
And The Award Goes To.
During NAMM, The Retailer presented this year’s Music & Sound Award recipients with their plaques. Here, we pass the metaphorical microphone to all the manufacturers whose products and whose executives were honored.
This year, the NAMM Show exhibited particular strength in drawing first-time exhibitors to Anaheim to display their wares. In this piece, Anthony Vargas spotlights the newbies that most impressed attendees at NAMM.
INTERVIEW
Greg Deering, Founder of Deering Banjo Company, delves deeply into his fascinating background and the path he took to eventually create his namesake company.
FEATURE
MI Spy
The MI Spy heads up north to Rhode Island to investigate beginner drum sets for The Little Drummer Boy, who dreams of being the next percussion legend.
COLUMNS
Special To The Retailer
April Salomon, Executive Director of the Musical Instrument Museum, offers you an open invitation to visit a place—and to have an experience—that you’ll never forget
Shine A Light
Whether walking into its Los Angeles-based store or visiting its state-of-the-art Web site, one need only look at Westlake Pro to recognize its unrivaled expertise.
Retailer Rebel
Although Gabriel O’Brien isn’t a longtime showgoer, he certainly isn’t missing any more NAMM Shows! He explains why the NAMM Show still matters.
Business & Marketing
A good reputation is vital to the success of a music retailer. David Hall provides a handy list of seven top tips for dealing with bad online reviews.
Veddatorial
Dan Vedda believes there is one irreplaceable benefit to trade shows, such as the NAMM Show, for which there is no substitute: face time.
Under The Hood
TC Electronic sits among the top pedal brands in the world. Here, we scope out the entire Ditto Looper family, encompassing three products.