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Five Reasons You Need Video In Your Marketing Strategy

Chrissy Hansen
Although a music retailer’s brick-and-mortar storefront will always be its bread and butter, it’s crucial to understand the importance of a robust online presence. A healthy e-commerce business is not only a significant additional revenue stream, but...

MI Spy Is On The Case

MI Spy
I’d been enjoying an extended stay in N’awlins after my last assignment when The Chief called in with my next mission. His harsh bark and frenzied demeanor were the death knell for my Big Easy. With great sadness, I realized that I’d have to pull mys...

Game-Changing Music Products Hit The Scene

Staff
Roland’s DJ-808 DJ Controller Co-Developed With Serato PreSonus’ AIR Loudspeakers For Mobile And Installed Systems QSC’s TouchMix-30 Pro 32-Channel Digital Mixer Zildjian Releases Its Planet Z Cymbal Series The Retailer Profiles “JBL ...

The Unusual Suspects

Dan Ferrisi
Several years ago, when we started to publish our annual “Salute to Lesser-Publicized Music Products,” the piece tended to focus on esoteric instruments that, in many cases, few people even play. Over the years, though, the story’s evolved to be more...

November 2016 Digital Edition

Staff
COVER STORIES The Unusual Suspects Our annual “Salute to Lesser-Publicized Music Products” focuses on any product sold through music stores that might be getting less attention than it deserves. This year, our collection of 20 products encompasse...

Guitar Center Grabs Headlines Once Again

Staff
Roland Showcase Makes A Big Splash In The Big Apple Claudio Tristano Named Winner Of Guitar Center’s OnStage Program Hal Leonard Acquires Schaum Publications Samson Technologies Appoints KMC Music As Distribution Partner This Month, W...

Benefit Concert For Music Programs Is A Smashing Success

Staff
D’Addario Foundation Benefit Concert Shatters Expectations Yamaha Promotes Respected Company Vet Garth Gilman Line 6 Is Now Exclusively Distributed By Hal Leonard Shure’s Among Top 10 Most Innovative Companies In Chicago 141st AES Con...