More than 80 musical instrument dealers, music school owners and Yamaha staff across North America attended the Yamaha Advantage program, designed to assist educators and dealers in upping their game. Taking place in Las Vegas, the workshop was led by Alan Friedman, Kannenberg & Co., PC, and Tom Hemphill, marketing manager, Yamaha Music Education. The Yamaha Advantage program covered a wide range of topics, falling under the headings Succession Advantage, Financial Advantage and Music School Advantage. Succession Advantage shows dealers how to formulate exit strategies as they plan their retirement or the sale of their businesses or schools.

On Saturday, August 25, NAMM’s Museum of Making Music (MoMM) will welcome the inspired sounds of the Blue Ridge Mountains and its musically-rich heritage to San Diego for the MoMM’s Bluegrass Benefit Concert. The event, to be held at the Irwin M. Jacobs Qualcomm Hall, will feature the award-winning sounds of The Grascals and Flatt Lonesome and will provide an evening of exceptional musicianship and lively performances. All proceeds will support the MoMM and its mission of creating music-making opportunities that impact thousands of seniors, adults and children from a variety of backgrounds in the San Diego community.

“Like bluegrass, the mission of the Museum is rooted in community, and honoring the tradition of music and music making,” shared Carolyn Grant, Executive Director of the Museum of Making Music. “Keeping access to music programs alive and accessible is why we’re asking members of our community to join us for this exceptional evening event.”

Funds raised from the benefit concert will support the museum’s annual giving of more than $100,000 to a variety of education outreach programs. These programs open doors to the deep and lasting benefits of music making for thousands of adults, seniors, students, and children from diverse economic and cultural backgrounds. As part of this, the Museum provides tours and hands-on music making for students from Title 1 schools, weekly adult community band and orchestra programs, and recently launched a new partnership with San Pasqual Academy which benefits foster youth through music making and production opportunities. Funds will also help continue the MoMM’s efforts to fully fund its interactive exhibitions, hands-on experiences and live performances meant to inform and inspire guests as they learn how musical instruments impact popular culture and connect lives. Ticket prices start at $35 and are available for purchase here.

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