For decades, Austin TX has been known for its uncanny ability to be the hippest spot for most types of music. It’s almost like there’s a vortex that sucks musical talent into the city limits. This month, however, that vortex must be on the fritz, because it’s sucked in our resident super sleuth, who’s searching high and low for guitar amps.
The ideal new revenue stream produces revenue for your store while requiring no financial stake on your part. Yes, no-risk revenue is the first cousin of unicorns and leprechauns. However, it can be achieved.
People choose to visit a physical store; it’s no longer the default option. The shopping environment we create, along with our offering of goods and services, determines whether we make the list and, crucially, how often consumers visit.