When our editorial staff surveys you, our loyal readers, each year about what features and types of coverage you most highly value, one message is consistently conveyed: you absolutely love reading about the super cool new products that our industry’s manufacturers dream up. That’s one reason why, twice a year, The Retailer brings you our trade-show-centered product round-ups: the “New Product Spotlight.” With Summer NAMM occurring this month—indeed, it is quite probable that you’re reading these words while traversing the gorgeous Music City Center in Nashville—we focus exclusively on companies that are exhibiting at the show.
Here, you will find nearly three dozen offerings from Summer NAMM exhibitors. Most are product debuts, but some are a bit off the beaten track: for example, programs and opportunities that exhibiting companies seek to showcase. This underscores the breadth of what’s on offer at Summer NAMM each year…a point I sought to make in last month’s cover story, “It’s Where The Cool Kids Go.”
If you’re on site in Nashville, be sure to stop by all the booths referenced here. Then, stop by #818 to see us at The Retailer!
MOD Kits DIY’s MOD102+ Tube Amp Kit
MOD Kits DIY’s MOD102+ tube amp kit expands on the same all-analog vacuum tube classic American circuit design, combined with a British-style Class A output section, as the original MOD102; however, it adds some special “+” features. These special features include a three-position progressive toggle switch for off-standby-power and additional push-pull functionality for each control: pull out the bass control knob for “mid boost,” pull out the treble control knob for “bright,” pull out the volume control knob for “turbo.” These new features and a JJ ECC803-S (a long plate 12AX7 known for its complex mid-range tones) allow for a wider variety of tones and extra control for the user.
MOD Kits DIY
480.755.4712
modkitsdiy.com
Booth #929
Peavey’s Dark Matter Speaker Enclosures
Peavey Electronics has introduced its Dark Matter speaker enclosures. According to the company, due to the Dark Matter series’ new advanced DSP-equipped power section, the products outperform existing enclosures. These high-SPL enclosures feature modern styling and come in four available models: the DM 112, DM 115, DM 118 Subwoofer and DM 115 Subwoofer. The Dark Matter LCD display and associated selector knob allow users to choose various parameters of operation for the DSP-based EQ. This includes bass and treble control access, as well as EQ presets for different applications or speaker positions/locations. These presets provide users with a highly flexible method of configuring the powered speaker system for a specific use with minimal time and effort. Fan-cooled for maximum reliability, the DM 112 and DM 115 feature Peavey’s exclusive Quadratic Throat Waveguide technology, which helps deliver pristine, precise sound.
Peavey Electronics
601.483.5365
peavey.com
Booth #203A
CruzTOOLS’ GrooveTech Soundhole Wrenches
CruzTOOLS is offering its first product aimed exclusively at acoustic guitars. Many acoustic guitar manufacturers locate the truss rod nut inside the body at the neck’s base. Therefore, adjustment is necessary through the sound hole, sometimes through a brace to an unseen nut, making normal hex wrenches impractical. So, CruzTOOLS developed its GrooveTech Soundhole Wrenches. The hex blade was extended for improved access, and a ball-end tip eases fit into the truss rod nut. Finally, a screwdriver-type handle provides confident adjustment and avoidance of damage to the finish. The blade and tip are made to precision tolerances using a professional-grade material. Two sizes are available—four millimeter and five millimeter—to address most makes and models of acoustic guitars. GrooveTech Soundhole Wrenches carry a street price of $12.95.
CruzTOOLS
888.909.8665
cruztools.com
Booth #1600
Pig Hog Solutions Adapter And Converter Cables
Pig Hog Solutions adapters, connectors and converter cables are in stock and shipping out. The Solutions series includes more than 50 new products, including Y cables for stereo breakout, effects inserts or signal splitting; signal adapters to match common connectors and interfaces; dual patch cables for quick stereo connections; signal transformers; MIDI cables; and headphone extenders. This extensive selection solves common, everyday interfacing problems in the studio and on the stage. All cables and connectors are manufactured to meet Pig Hog’s quality standards and to ensure perfectly transparent reproduction of the source audio without coloration or distortion. All products include the brand’s signature “no questions asked” lifetime guarantee. Plus, Pig Hog is offering a free, four-color rotating countertop display with qualifying dealer orders for Solutions products.
Pig Hog
800.950.1095
pighogcables.com
Booth #919
Mick’s Picks’ VEX Line Of Picks
Mick’s Picks is introducing its VEX line of picks at Summer NAMM. VEX picks are made from a proprietary polymer the company calls Abusite (abuse resistant). It produces a bright tone and it’s suitable for all stringed instruments. Abusite is tough, yet flexible, and it won’t crack or tear like common injection-molded plastic picks. VEX picks are handmade in small batches in Mick’s Midwestern shop. Each pick is put through the company’s satin finish process for a great feel in your hand. VEX are available in three thicknesses: violet color 0.75mm; olive color 1mm; and alabaster color 1.5mm. They come three picks to a pack and wholesale for $1.32 per pack.
Mick’s Picks
219.308.8588
mickspicks.com
Booth #1000
Deering Banjo’s Goodtime Banjo Ukulele
Following resurging interest in banjo and ukulele playing over the last five years, Deering Banjo Co. has introduced the Goodtime banjo ukulele, which is available now. Alongside the Aquila Super Nylgut strings, patented bridge plate and renaissance head, players will notice that the Goodtime banjo ukulele boasts a genuine concert ukulele scale and a full-size 11-inch rim, instead of the smaller, more common 8-inch rim of other banjo ukuleles over the last 70 years. The larger rim allows for a fuller, warmer tone and noticeably bigger ukulele sound, while retaining the familiar banjo “snap.”
Deering Banjo Co.
800.845.7791
deeringbanjos.com
Booth #1103
Casio’s Privia PX-160 Digital Piano
Casio’s Privia PX-160 digital piano, the latest addition to its Privia line, offers new tones and performance capabilities. Equipped with Casio’s proprietary AiR sound source, which facilitates more of an expressive and powerful performance quality, Casio’s PX-160 features the sound of a nine-foot concert grand at four dynamic levels. This 88-key digital piano has an elegant style and includes a redesigned dual eight-watt speaker system. The speaker system is open to the front, but also ported to the back, which provides sound projected toward the audience. The Privia PX-160 features left and right ¼-inch audio outputs for connection external amplification or recording equipment. In addition, it has Casio’s Tri-Sensor Scaled Hammer Action II keyboard, which features simulated ebony and ivory textured keys for a great feel.
Casio America, Inc.
973.361.5400
casio.com
Booth #432
Veritas’ VIR Affiliate Rental Program
Veritas Instrument Rental (VIR) is demonstrating powerful updates to the VIR Affiliate Rental Program, including Veritas U, the company’s online training university, at Summer NAMM. Affiliates will be able to continue their education of the school music market through the convenience of online training courses. VIR is also showcasing Educator Rewards, an online membership program that rewards educators and schools for their rental activity at VIR’s online rental portal, www.rentfromhome.com. NAMM attendees are invited to take advantage of VIR’s Signup Special: approved applicants from the show will receive 200 complimentary imprinted student music folders (a $200 value).
Veritas Instrument Rental
877.727.2798
veritas-online.com
Booth #844
Devilcat Amplifiers’ ‘Mr. Terry’
Boasting solid American construction, Devilcat Amplifiers has unveiled the “Mr. Terry.” It is the 30-watt solution for the guitarist trying to achieve a maximum style range for an amplifier in a small package. It offers 30 watts of Class A tube power and tube preamp with an extra solid state “dirt” stage, allowing the player to achieve maximum tube and solid state versatility. It has a two-channel design with boost and contour, allowing for four unique channel combinations (American clean, dirt, boosted clean and boosted dirt). Tube configuration: 2 x 6L6GC or EL34 (power), 3 x 12AX7, 1 x ECC803 (preamp). It boasts a galvanized steel chassis and corrosion-proof hardware. Foot switchable channel select allows the user to obtain all four channel options.
Pladd Dot Music
912.541.0649
devilcatamps.com
Booth #1524
Remo’s Powerstroke 77 Snare Drumhead
Remo’s Powerstroke 77 Snare Drumhead consists of two free-floating plies of seven-mil film with a seven-mil inlay ring and a five-mil top clear dot. This combination gives this drumhead great response and projection, combined with warm, full tones. The inlay ring reduces overtones, and the five-mil top clear dot adds durability. This coated drumhead is available in the following sizes: 10 inches, 12 inches, 13 inches and 14 inches. Aaron Spears, Alvin Ford Jr., Billy Rymer, Gerald Heyward, Stephen Perkins and Steve Carey are among the artists playing the Powerstroke 77.
Remo, Inc.
661.294.5600
remo.com
Booth #219
CAD Audio’s CADLive Vocal And Instrument Mics
CAD Audio has expanded its popular CADLive line with several new vocal and instrument microphones. The CADLive D32 is a supercardioid dynamic handheld vocal mic with a QuietTouch on/off switch. Its Neodymium capsule design produces a powerful signal in different live sound applications. Also a supercardioid dynamic handheld mic, the CADLive D38 includes a high-performance Neodymium capsule for accuracy and sound quality. Clear and articulate with an extended frequency response, the D38 excels in any live sound application, from lead vocals to spoken-word announcements. The CADLive D89 supercardioid dynamic instrument mic produces a powerful, articulate response in live sound miking situations. Equipped with a Trueflex diaphragm and PowerGap high-gauss Neodymium magnets, the D89 is suitable for miking electric instruments, drums, guitar cabinets, brass and strings.
CAD Audio
440.349.4900
cadaudio.com
Booth #245
Kala Brand’s Makala Waterman Series
The Makala Waterman Series, by Kala, features the latest water-resistant composite technology packaged in vintage design and sound. The Waterman Series offers playability, portability and durability. The Waterman, in part, pays homage to legendary ukulele designer Mario Maccaferri, who invented the Islander ukulele, which was introduced in 1949. Besides being a suitable go-anywhere ukulele for the outdoor enthusiast, the materials used in the Waterman’s construction make it a good choice for school and community music programs, where cleanliness is a consideration. The ukuleles are easy to keep clean, which is advantageous in settings where instruments are being shared. Makala Waterman ukuleles come in soprano size and include a logo backpack/carrying bag. The instruments have a high-grade polycarbonate ABS construction, which is durable and weather resistant.
Kala Brand
707.775.4073
kalabrand.com
Booth #1115
PreSonus’ Next-Gen DigiMax DP88 Preamp/Converter
<BODY> The PreSonus DigiMax DP88 eight-channel microphone preamplifier and A/D/A converter combines eight remote-controllable, high-headroom, analog mic preamps with advanced remote control features, great connectivity and extensive integration with the new Studio 192 audio interface. The 24-bit, 96kHz DigiMax DP88 delivers great audio quality due to its clean audio path, XMAX preamps and Burr-Brown converters. In addition to front-panel control, the preamps can be controlled via MIDI with any DAW using MIDI CC messages. When connected via ADAT Optical to a PreSonus Studio 192 audio interface, the preamp controls also are accessible from PreSonus’ Studio One DAW and UC Surface control software. The DP88 provides eight channels of ADAT Optical I/O at up to 96kHz. Mic inputs are on XLR and DB25 connectors. Eight balanced, line-level direct inputs are on a DB25. Eight balanced direct outputs are provided on DB25, as are eight balanced DAC outputs.
PreSonus Audio Electronics
225.216.7887
presonus.com/products/DigiMax-DP88
Booth #424
ACCESS Bags’ Personal FX PFX1 Musician’s Carry-All
ACCESS Bags and Cases is showing the latest version of its Personal FX PFX1 Musician’s Carry-All at Summer NAMM. The original ACCESS bag was introduced in 1986. The PFX1 incorporates a custom-configurable tri-level interior, each with its own entry flap, and four exterior pockets. The PFX1 organizes all the necessary accessories working players and techs depend on in the field and on the gig. The new Personal FX includes a large, padded interior pocket to accommodate tablets, including all Apple iPad models. The PFX1 features a rugged, luggage-grade exterior, heavy-duty YKK zippers and an “ErgoGrip” rubber carry handle. It’s covered by a limited lifetime guarantee.
ACCESS Bags and Cases
864.230.9466
carryaccess.com
Booth #734
Neutrik’s etherCON Cat6A Product Line
Neutrik is introducing its third and most powerful etherCON range of products to date: etherCON Cat6A. Building upon the strengths of Neutrik’s etherCON Cat5 and etherCON Cat6 lines, etherCON Cat6A products carry an “X” in their part numbers to differentiate them from other etherCON products. The new etherCON Cat6A line includes a cable carrier complete with a Cat 6A RJ45 connector for self-termination, feedthrough D-size chassis connectors and IDC-termination D-size connectors. The cable carriers are available in both nickel and black plating. They accept a cable OD range of seven millimeters to 9.5 millimeters: suitable for a wide range of commercially available cables. The chassis connectors (both feedthrough and IDC styles) are available in three finishes: nickel, black and a weatherized version that makes an IP65-rated connection when mated to the cable carrier.
Neutrik
704.972.3050
neutrik.us
Booth #339
IK Multimedia’s iRig UA
IK Multimedia’s iRig UA is the first digital effects processor and interface to allow universal zero latency processing with AmpliTube on all Android devices compatible with Android 4.2 or higher and that support host mode/USB OTG. Now, you can enjoy high-quality, real-time effects processing on your Android device no matter which manufacturer it’s from. iRig UA features a built-in digital signal processor that solves the Android platform’s issue of manufacturer fragmentation and OS latency by moving all processing to an external accessory. The key to the solution lies in iRig UA’s DSP and its built-in companion app: AmpliTube UA. The DSP inside iRig UA provides the latest generation of mobile modeling technology, which can be controlled via AmpliTube UA. This provides you with an easy-to-use GUI that lets you edit your guitar rig and save or recall presets instantaneously.
IK Multimedia
954.846.9101
ikmultimedia.com
Booth #614
Seymour Duncan’s Shapeshifter Stereo Tremolo
Seymour Duncan’s Shapeshifter was designed to be the ultimate tremolo pedal. Building on the original Shapeshifter, it’s now significantly smaller and features stereo inputs and outputs, phase control and an expanded rate range. Meanwhile, a blinking LED knob (like the one found on the Vapor Trail analog delay) gives you a visual representation of the tempo and stays engaged even when the unit is in bypass, so you can alter the rate in between parts of your song. Wave, Shape, Depth, Speed and Tap Tempo controls allow you infinite ability to craft your own unique signature tremolo tones, whereas the phase control lets you adjust between left and right output channels to find the ideal mix. Each Shapeshifter is true-bypass and hand-assembled at the Seymour Duncan factory in Santa Barbara CA.
Seymour Duncan
805.964.9610
seymourduncan.com
Booth #1125
BOSS’ SY-300 Guitar Synthesizer
<BODY> BOSS’ SY-300 Guitar Synthesizer is an analog-style synth for use with normal guitar pickups. It allows musicians to play latency-free, polyphonic synth sounds with any guitar, with no special pickup needed. Users can also process their regular guitar sound to achieve a limitless range of tones. Unlike other products that require a special GK pickup and 13-pin cable to access synth voices, the SY-300 can be used with any guitar or bass via a standard 1/4-inch cable. Its ultra-fast DSP delivers an organic, latency-free playing experience that’s a natural extension of the user’s normal guitar, without altering his or her technique. The SY-300 features 70 preset patches, plus 99 user patches for an additional set of sound options.
BOSS
323.890.3700
bossus.com
Booth #924
Hilltop Music’s Tuffies Sidewinder Serpentine Series Instrument Cable
Hilltop Music Corp. has announced Tuffies high-quality, U.S.A.-handcrafted Sidewinder (Serpentine Series) instrument cable. This copper-shielded, 24-gauge instrument cable has two Neutrik right-angle heavy-duty plugs with gold contacts that are heat-shrink sealed on the inside to protect the wire. Its low capacitance and resistance delivers a cleaner, more natural signal without coloring the true sound of the instrument. An eye-catching polyethylene monofilament sleeve covers the cable, which is resistant to chemical degradation, as well as UV and abrasion damage. The Sidewinder cable is non-tangling and highly flexible, and it comes in 10-foot and 25-foot lengths.
Hilltop Music Corp.
865.585.6575
tuffies-cables.com
Booth #155
AMV’s Pickbandz ‘Jazz’ And Pickbandz ‘Morphic’
Due to popular demand, Pickbandz has debuted two new variations of its number-one seller: the black pendant necklace pick-holder. The first is the Pickbandz “Jazz,” which is slightly smaller to accommodate jazz picks. The second is the Pickbandz “Morphic,” which is slightly larger to store stone, wood, modified coins or other picks bigger than the norm.
AMV Sales & Consultation, and Pickbandz
800.283.1146
amvsales.com
Booth #1309
Reverend’s Charger 290 LE
Last fall, Reverend Guitars took the Charger 290 and made a limited-edition model. Because of the initial release’s popularity, Reverend is bringing it back in three more colors and offering it throughout this year. The model is available in three preferred colors: Metallic Black, Metallic Copper Fire and Metallic Rose, all with cream pickguards and cream pickup covers. Each has a Bigsby B-50 with Reverend’s own soft-touch spring. Every Charger 290 LE comes with an exclusive Souldier Strap that matches each color with each company’s logo on the ends. The Reverend Charger 290 has an excellent vintage tone. Loaded with Reverend’s CP90s, this model is great for both clean and distorted tones…twangy enough for country, but thick enough for rock.
Reverend Guitars
734.953.6984
reverendguitars.com
Booth #945
Hohner’s Red Dragon And White Cobra Tagged Harmonicas
Hohner is showcasing the new Red Dragon and White Cobra Tagged Harmonicas. The harmonicas look strikingly different, featuring brightly colored combs and patterns that were inspired by street art and skateboard decks. The company intends for the Tagged harps to inspire the musical development of a new generation of harmonica players. The visuals, the company says, stimulate an emotional connection with younger consumers that will lead them to discover that the harmonica is an easy-to-play and cool-looking instrument. The Red Dragon and the White Cobra Tagged Harmonicas are available in the key of C, G and A. Launching along with the Tagged series is the free Tagged retail POP display, which contains eight units and which is mountable on slat-wall or pegboard. It can also be converted into a countertop display.
Hohner, Inc.
888.627.3987
us.playhohner.com
Booth #414
Teton Guitars’ STG205NT Acoustic Guitar
The STG205NT from Teton Guitars is an addition to an already-strong line-up, and it’s underscored by a solid cedar top and solid mahogany back and sides. The STG205NT is the first all-solid Grand Concert designed by Teton Guitars. According to the company, players will love the big sound and great tone, available at a wallet-friendly price. The Teton SGT205NT is available in pure acoustic or with cut-away and Fishman electronics (STG205CENT).
Teton Guitars
800.243.7276
tetonguitars.com
Booth #1324
Yamaha’s TF Series Of Digital Mixers
Yamaha has launched its TF series of digital mixers. TF, which stands for TouchFlow Operation, offers an approach to console control that combines elements of Yamaha’s intuitive user interfaces with an advanced touchpanel system that offers mixing speed and freedom. Suiting new users and experienced professionals alike, the TF5, TF3 and TF1 provide fast, accurate gain setup and great-sounding, microphone-specific presets. These compact digital consoles include recallable Yamaha D-PRE Class A preamplifiers. Advanced live recording features include up to 34×34 channel recording and playback via USB 2.0 and 2×2 directly to a USB storage device. Yamaha’s 1-knob COMP and 1-knob EQ features make it easy to dial in the ideal sound via a single rotary control on inputs for adjusting individual sources and on outputs for overall sound control.
Yamaha Corp. of America
714.522.9011
http://4wrd.it/tfseries
Booth #644
Singular Sound’s BeatBuddy Drum Machine
Musicians can now control their drummer with their foot. The BeatBuddy is the first drum machine that allows full, hands-free control, allowing all the flexibility and creative potential of a live drummer. With the simple format of a guitar pedal, it’s easy to initiate different song parts, accent hits, fills, transitions and drum breaks, all when you want them, in a live, dynamic setting. Praised for its realistic sound, BeatBuddy is the first drum machine not to sound like a machine. With more than 200 included rhythms in more than 20 different genres (with the option to create infinitely more with the company’s free software), the BeatBuddy suits every musician, representing every musical style.
BeatBuddy
305.793.3413
mybeatbuddy.com
Booth #1655
Grundorf’s GMT-004 Guitar Maintenance Table
Grundorf Corp. is showcasing its new GMT-004 Guitar Maintenance Table. A toolbox/guitar workspace for both electric and acoustic guitars, this work table features separate compartments to keep tools, strings and supplies handy. The GMT-004 Guitar Maintenance Table folds in half to make it convenient for travel while keeping one’s supplies secure. The unique design of this case keeps the system compact while providing ample space when actually working on an instrument. Adding more practicality to its versatile design, the GMT-004 Guitar Maintenance Table comes with non-marring plastic corners, surface-mounted “pad-lockable” latches and a sturdy plastic handle, and it’s finished in black vinyl. The result is a compact, versatile and durable workspace.
Grundorf Corp.
712.322.3900
grundorf.com
Booth #1634
Hal Leonard’s Chart Hits Instrumental Play-Along Packs
Hal Leonard has some new songbooks for band and orchestra students: Chart Hits Instrumental Play-Along packs. These songbooks feature 12 hits kids know and love, from Pharrell Williams, Taylor Swift, Imagine Dragons, Meghan Trainor, Katy Perry, Bruno Mars and other superstars. Songs include “All About That Bass,” “All of Me,” “Happy,” “Radioactive,” “Roar,” “Say Something,” “Shake It Off,” “A Sky Full of Stars,” “Someone like You,” “Stay with Me,” “Thinking Out Loud” and “Uptown Funk.” Each edition features tunes arranged specifically for that instrument. Players can access both full demo and play-along tracks for download and/or streaming from www.halleonard.com/MyLibrary, using the unique codes in the books.
Hal Leonard
414.774.3630
halleonard.com
Booth # 614
Evolution Guitars’ Zombie Guitar
Evolution Guitars (Research Assembly Workshop LLC) is presenting a new custom line called the Zombie Guitar. The Zombie is a post-apocalyptic-themed electric guitar that is custom designed and individually assembled by the company’s luthier, Tim Emery. Each Zombie is a one-of-a-kind, unique design based on the concept of an electric guitar for a zombie-infested world. The Zombie is available as a stand-alone custom guitar, in addition to being offered as a custom face-plate for the original Evolution Guitar series. Along with the Zombie Guitar, the company is announcing its newly formed partnership with Zombie Apocalypse Vodka.
Evolution Guitars
412.427.8066
theevolutionguitar.com
Booth #1662
Fishman’s Fluence Modern Eight-String Humbucker Pickup
The Fishman Fluence line of Multi-Voice pickups continues to expand. Players who appreciate the combination of dead-silent operation and Multi-Voice tones have adopted the Fishman Fluence Modern Humbucker. Originally available as a six-string version, because of Fluence pickups’ ability to maintain its original sound irrespective of coil size, requests arrived for a seven-string version, and then an eight-string. Fluence Eight-String Humbuckers are everything players love about Fluence six-string pickups, plus two more. The new Modern Humbucker Eight-String pickups have two voices. The Alnico version offers full, round, boosted, with articulation and dynamics in Voice 1, and a Fluence-exclusive crisp, clean and fluid tone in Voice 2. This combination makes the Modern Humbucker Eight-String Alnico suitable for the bridge position.
Fishman
978.988.9199
fishman.com
Booth #1034
D’Addario’s Expanded NYXL String Line
D’Addario has added nine sets to its strongest guitar string line ever: NYXL. With this addition, there are now 15 NYXL sets available, including 12-60, 12-54, 13-56, 12-52, 11-56, 11-52, 9.5-44, and Balanced Tension 9-40 and 10-46. This newly engineered, break-resistant, high-carbon steel core and plain steel alloy delivers greater freedom, confidence and power. NYXLs provide more strength and up to 131 percent greater tuning stability when compared to traditional nickel-wound sets. The reformulated nickel-plated steel alloy has greater magnetic properties, resulting in higher output and enhanced mid-range frequency response, modernizing the overall tone without losing that nickel-plated steel feel.
D’Addario
631.439.3300
daddario.com
Booth #1002
Omacro’s Patented ‘Buy Now’ Platform
Omacro, The Product Network, offers its patented “Buy Now” program for manufacturers, with enhanced features to make it easier to drive more sales to supportive retailers. The solution can be incorporated into any supplier’s Web site in just a few minutes and refers consumers to both online and brick-and-mortar retailers. Features include the ability to select which retailers show up and in which sort order, show or hide retailer stock, show or hide retailer prices, suppress retailers that do not have stock, suppress retailers that are advertising below MAP and show brick-and-mortar stock locations on a geographical map with their stock status, plus a lot more. Omacro’s “Buy Now” platform works internationally, allowing manufacturers to show retailers around the world by country and also to show service centers and rental facilities.
Omacro
714.947.5699
omacro.com
NAMM Standards Booth
Schecter Guitar Research’s Sultan Model
Schecter Guitar Research has introduced the Sultan model to Schecter’s USA Custom Shop, Production Series line of instruments. The Sultan pays homage to the company’s ’80s-era Candy Red Schecter Dream Machine Custom Shop guitars. The Sultan provides beauty, function and a vast tonal palette that’s created by utilizing a three mini toggle pickup switching system. The Schecter USA Sultan features Candy Red alder body, four-bolt birdseye maple neck and fingerboard, 21 Jescar premium German silver frets, duel graphite neck reinforcement rods, Schecter vintage bridge and vintage staggered tuners. The Sultan comes loaded with Schecter’s handmade Monstertone or Sultan pickups, and it’s equipped with a three mini toggle pickup switching system, providing more than 30 savory tonal options.
Schecter Guitar Research
800.660.6621
schecterguitars.com
Booth #1344
Ibanez’s SA130MFM-BBT Electric Guitar
The new Ibanez SA130MFM-BBT is a double-cutaway, solid-body electric guitar that gives a nod to classic rock ‘n’ roll design, while continuing the Ibanez philosophy of innovation and re-invention. The SA130MFM features a mahogany body capped with a seductive flamed maple sculpted top to create a warm tone without sacrificing articulation and clarity. A three-piece, bolt-on maple neck with a maple fingerboard was selected to deliver classic tonality, and it was designed with a quick, slim profile. A simple, yet reliable, standard trem bridge provides a response and feel that will be familiar to the more traditional player. Electronics include three Quantum Single pickups with improved noise cancelling for a bright, shimmering single coil tone with virtually no hum. Controls include a five-position PU selector switch and volume knob for simple, yet effective, dynamic and tonal control.
Ibanez
215.638.8670
ibanez.co.jp/usa
Booth #1334