Robin Walenta, chairwoman of NAMM, is among four speakers who will discuss “Music is around me — a discussion on community music making and education,” during Music China 2017, set to take place Oct. 11-14 at the Shanghai New International Expo Centre, in Shanghai, China.
During the event, called the NAM CMIA Industry Forum, Wang Shicheng, vice president of China National Light Industry Council/pesident of the China Musical Instrument Association, Aaron Friedman, president of Make Music Alliance Inc. and Zhu Wenyu, president of Best Friend Music Culture Co Ltd. will also provide insights.
The four-day show fair will present a broad range of concurrent events and music celebrations. More than 1,000 indoor and outdoor live shows, forums, workshops and master classes will light up the exhibition halls and outdoor areas.
Elsewhere during the course of Music China 2017, a complete range of educational programs will be presented, including:
- Forums and Workshops for Bowed and Stringed Instruments
The events here will cover instrument making skills, performances and appreciation of bowed and stringed instruments. A number of famous luthiers will demonstrate their extraordinary violinmaking craftsmanship.
- All About Jazz
Leading jazz musicians and professors will share their global insights on jazz promotion and the history of jazz, including Tina May, an English jazz vocalist who has recorded several albums for 33 Jazz Records.
- Forum on Traditional Chinese Instruments
To preserve and promote the essence of traditional Chinese music, a variety of seminars on guzheng, erhu, pipa and guqin will be organized. A themed display area for the ‘konghou,’ an ancient plucked instrument which made its way into China from the Silk Road, will also be set up to promote trade and cultural collaboration in the countries and regions along this route.
- Music Lab and Kids’ Music Castle
A whole range of experimental musical instruments will be on display at the Music Lab. These have been created by students from the China Central Academy of Fine Arts and other innovators, and will reveal the enormous possibilities of musical instruments and music creation. Meanwhile, the Kids’ Music Castle is a specially designed multisensory zone, which will enable children to experience the world of music and sound by touching and trying out a variety of musical instruments firsthand.
- Live concerts and industry stars to boost the show’s offerings
One of the highlights here will be the SchoolJam, where attendees can experience live performances by 2017 SchoolJam award winner Mikroschrei. This talented band of teenagers is the youngest band ever to have won SchoolJam award, and their talent and enthusiasm was demonstrated at some German summer festivals including Hurricane and Southside.