OCTOBER 15, 2008 - VOLUME 25, No.10
Whoa Canada!
Attendees were upbeat during MIAC, which took place in Toronto in October. Is the Canadian MI retailer different than the U.S. one?
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The Survey Says...
Reader surveys always reveal a lot of information. This year is no different. Find out what you said about several topics, including how your holiday sales are expected to stack up this year.
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Percussion Pointers
We serve up some tips about how you can help band directors select the right percussion products for their schools.
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MI BUZZ
The Latest, Industry, Dealers, People and Product Buzz and Showcases.

COLUMNS
The Music & Sound Independent Retailer
We launch a new column specifically dedicated to the independent retailer!

MI Spy
Dorothy, umm actually MI Spy, returns to Kansas because “There’s no place like home.” It’s time to do some shopping in Wichita.

Five Minutes With...
For our percussion issue, Vic Firth gives you the rundown on his storied career, how his company got started, if the economy is affecting his business, and what his greatest achievement was. Oh, and several other things too.

Birth of a Product
Who says new companies only debut at Winter NAMM? Normandy Guitars rolled out a line of lightweight aluminum archtops. Here’s why you would want to carry the guitar line and why your customers should be interested.

MIAC in Photos
We take a photographic look at Canada’s biggest MI show.

Business & Marketing
Clearly, nobody outside of oil companies is jumping for joy about high gas prices. But Ken Murray explains how you can turn it into an advantage.

Sales Guru
Gene Fresco tells you—in only page—how to be great. Enough said.

Veddatorial
It’s back-to-school time at Dan Vedda’s store. That’s when his creative juices really flow.

Formidable Females
Roxana Ramirez’s; theme song at D’Addario is “We are Family.” It’s also her motto that can be spread to several aspects of her job.
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